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原牛道牛肉火鍋餐廳·漢京中心店

今日有酒今朝醉,今日有肉今朝刷,墻面上大大小小的品牌標(biāo)語,不僅是強(qiáng)調(diào)與重復(fù)的過程,更是一個(gè)餐飲企業(yè)對客戶的社會責(zé)任與承諾,對于餐飲行業(yè)而言,服務(wù)的理念與落實(shí)才是長期戰(zhàn)略道路上的良策。

ENJOY THE MOEMENT ,ENJOY OURSELVES. The Wall Of Large And Small Brand Slogans, Not Only StressAnd Repeat The Process, But Also A Catering Enterprises To Customer Social Responsibility And Commitment, For The Catering Industry, The Concept And Implementation Of Services Is The Long-Term Strategic Road.

動靜皆宜

構(gòu)造現(xiàn)代化社交平臺

Movement All Appropriate

Construct A Modern Social Platform

▲ 調(diào) 料 區(qū)

整體空間規(guī)劃以動靜結(jié)合,滿足不同客戶群體的用餐需求,敞開式的公區(qū)以半圍合式卡座劃分,隔斷之趣味所在,就是把握好那一公分的距離,設(shè)計(jì)師從當(dāng)下社交模式切入,打破常規(guī)思維,將社交與互動與空間相融合,空間的多元化就在于它滿足了人們在空間中產(chǎn)生的多維場景。

The Overall Space Planning For Action,Meet The different  Needs Of Different Customers, Open The Public Area To A Half Of Jewels Booth, Divided Into The Interesting Place Of Partition, Grasp The Designer From The Social Mode, Break The Conventional Thinking, To Social And The Integration Of Interaction And Space, The Diversity Of Space Is That It Can Meet The People In The Space Of Multidimensional  Scenario.

包房墻面采用微水泥材質(zhì),以粗糙的紋理打造原生態(tài)之意境,桌面的綠植端景,為空間抹上一點(diǎn)綠。隱藏式燈帶營造一種神秘感,暖黃的燈光不僅為用餐提供了和諧氛圍,更巧妙的通過設(shè)計(jì)引導(dǎo),將顧客的目光聚焦到美味菜肴上,提高食物的色彩飽和度打造讓人看了就垂涎欲滴之心理效應(yīng)。

The Metope Of The Compartment USES Micro Cement Material To Create The Original Ecological Artistic Conception With Rough Texture, And The Green Plant End View Of The Desktop Is Applied With A Little Green For The Space. The Hidden Lamp Belt Creates A Sense Of Mystery. TheWarm And Yellow Light Not Only Provides A Harmonious Atmosphere For Dining, ButAlso Subtly Guides Customers' to the Delicious Dishes And Improves The Color Saturation Of Food To Create A Psychological Effect That Makes People Salivate.

一店兩式

滿足商業(yè)多元化

TWO TYPE COMMERCIAL DIVERSIFICATIO

原牛道的核心概念系傳承老潮汕之文化底蘊(yùn),設(shè)計(jì)師希望在傳承的同時(shí)結(jié)合當(dāng)代年輕人的生活方式進(jìn)行產(chǎn)品迭代。因此在鋪面空間規(guī)劃上,融入了快食與火鍋兩種液態(tài),滿足當(dāng)下青年一代快節(jié)奏生活之所需,讓空間價(jià)值最大化。

The Core Concept Of 【W(wǎng)E NEW DO 】 Is To Inherit The Cultural Heritage Of The Old Tide, Designers Hope ToPass On The Same Time Combined With The Contemporary Young People's Way Of LifeTo Carry Out Product Iterations. Therefore, In The Paving Space Planning, The Integration Of Fast Food And Hot Pot Two Liquid, To Meet The Needs Of The Young Generation Of Fast-Paced Life,So As To Maximize The Value Of Space.

【原小粿】將潮汕傳統(tǒng)的街頭粉鋪代入都市生活之中,兒時(shí)與三五玩伴分食一碗熱騰騰的牛肉粿條的場景一一浮現(xiàn),因此在這里,吃的的是一種兒時(shí)的味道,也是對家鄉(xiāng)的一種回憶,一種念想。

THETRADITIONAL STREET POWDER SHOP INTO URBAN LIFE, CHILDHOOD AND THREE OR FIVEPLAYMATES TO EAT A BOWL OF HOT BEEF STRIP SCENE SURFACED, SO HERE, you actually  IS  REVIEWING ACHILDHOOD TASTE, BUT ALSO A KIND OF HOMETOWN MEMORIES, A KIND OF THOUGHT.

總 結(jié)

設(shè)計(jì)從品牌到空間再到運(yùn)營的一體化策劃,構(gòu)建了【原牛道】的立體化形象,設(shè)計(jì)師認(rèn)為一個(gè)好的商業(yè)空間,應(yīng)該是去設(shè)計(jì)的,將空間的設(shè)計(jì)更多藏于服務(wù)之中, 化有形于無形之中。商業(yè)設(shè)計(jì)的核心所在是對客戶的負(fù)責(zé),更是從用戶體驗(yàn)之中尋找無限可能的過程。

THE INTEGRATED PLANNING OF THE DESIGN FROM THE BRAND TO THE SPACE AND THEN TO THE OPERATION HAS CONSTRUCTED THE THREE-DIMENSIONAL IMAGE OF [WE NEW DO ]. THE DESIGNER BELIEVES THAT A GOOD COMMERCIAL SPACE SHOULD BE DESIGNED, AND THE DESIGN OF THE SPACE SHOULD BE MORE HIDDEN IN THE SERVICE, TANGIBLE AND INVISIBLE. THE CORE OF BUSINESS DESIGN IS TO BE RESPONSIBLE FOR THE CUSTOMER, BUT ALSO TO FIND INFINITE POSSIBILITIES FROM THE USER EXPERIENCE.

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